TikTok ads spread awareness of your company or promote the sale of your products or services. We’ll discuss the importance of TikTok advertising campaign strategies, whether it’s a one-off offer, an advertisement group or a collection of advertisement groups. Finally, we’ll show you how to use TikTok’s analytics tools to monitor the success of your advertising and use your insights to generate increasingly effective campaigns in the future. Learning Objectives By the end of this course, you will be able to: Understand the business benefits offered by the platform and how to create and optimise a business profile. How to...